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Social media discourse

Study of how language, rhetoric, and information are shared and organized on social media platforms. Encompasses analysis of conversational patterns, narrative structures, coordinated behavior, and rhetorical strategies used by different groups and actors.

Key papers

  • Gerard, Mendelsohn, & Lerman (2026) — analyzes hostile rhetoric mechanisms in 2.86M social media posts across TikTok, Twitter/X, and Truth Social during 2024 U.S. election

See also